So what do you do when you have two weeks to make more than 50 pastry baskets ?

Good problem to have! I was strategizing how I would do this while googling to understand the market has to offer in this category.
If you google “gift baskets” you will find millions of results. Maybe even more than Britney Spears!
There are countless different baskets out there, waiting to be chosen by gift givers. But pastry gift baskets? Not really. You will find some baskets covered with piles of chocolate chips cookies, but I haven’t found something really ellegant and chic that is pastry only.
I had to come up with my own ideas and….fast!
Since I started my business this summer, this was my first holiday season as a pastry chef. I usually sell pastries, cakes, etc. but I didn’t have the chance to organize a holiday gift order. The challenge was on!
I was very excited for the operation and I knew that whatever it takes, these gift baskets were going to be nothing less than creative and impressive!
For my baskets I decided to create a variety of pastries that will include different textures and flavors. I made:
Pistachio butter cookies- crunchy and not too sweet

Orange, almonds chocolate chip biscotti- crunchy, great shelf life and contains a citrus aroma.

Financier- chocolate and raspberry vanilla- soft, moist pastries that surprises many people.
White chocolate , walnuts and cranberry cookies- the ultimate combination!

Also- a few of the baskets I added Maple cake- very moist flavorful cake with carrot and spices and a fresh ginger and cinnamon aroma.

I also attached assortmented chocolates in beautiful boxes, confitures and home made nugats!

The results were delightful as you can see from these pictures!
Especially for those who are looking to create pastry baskets, I created the following guide that will help anybody achieve their goal! I had to learn it myself but I’m very happy to share!
The guide for pastry gift baskets:
1. Be organized! Planning is the key here. I found out that I spent more time planning than anything else. But it makes life so much easier. After having a detailed plan you just need to execute it!
2.Plan what you want to put in the baskets - What kind of products: only pastries? chocolates? confitures? wine too? how many of each?
2. Think about shelf life – When are you shipping, will your pastries last in humidity, cold weather? What’s the consistency of your product? Soft pastries can break while being delivered!
3. Check your recipes- Carefully look at the ingredients for each item. I used for nuts in many recipes for example. They’re expensive though. Would it have been better to forgo nuts to increase my margins? That’s a call each person has to make.
4.Wholesale- Try and buy only from wholesalers. This will worth you $$$$$
5. Wrapping- measure your pastries and try to create a basket to check the layout. You can’t guess it.
I want to recommend Nashville Wraps. They don’t give me a discount, but they are professional, have a live chat for questions and ship super fast!!!
Carefully measure the length, width and height of your pastries and baskets. It can be exahusting but is much better to know your measurements and not later find out that your finished baskets don’t have bags that will cover them.
6. Think about all the details – From the cello bags (FDA proved!) to ribbons, wires, scissors that can cut ribbons, etc. There are so many details to think about so make a list and order it fast! you can always re-order if you didn’t like what you got or if you need extras.
7. Build a schedule and a plan – How many pastries in which basket? How many recipes will you need? How many products do you need to buy? How many items you will put in each box or basket? Try to be as accurate as you can!
8. Make a list of ingredients after finishing your pastries list – Calculate every ounce and gram! You don’t want to go to the store multiple times for the same ingredients. Again, it takes time, but being organized at the beginning will save you a lot of trouble later on.
9. Variety – Take some risks and include some different items. Have a goal of getting an “ooh and ahh” reaction. You can do that better if your baskets contain different textures and flavors.
10. The eyes eat first- Make your baskets beautful! You want to “wow” people before they even taste it!
Please contact me with any questions!


Enjoy!
Galit Greenfield
Tags: Galit Greenfield, pastries chicago, pastry gift baskets, Sweet Galit